![]() This is not only an attractive aesthetic, it’s also a very practical one, allowing visitors to engage with content and appreciate it without distractions. Flat design lends itself to minimalist principles, which in turn results in sites that are lean, clutter-free, fast, and content focused. This has to do with the way we consume content on the web, as well as the technology behind serving webpages. ![]() While some have argued that there are issues with flat design in the realm of user interfaces, the general consensus is that it’s a favorable technique for web design. Flat Design will Conquer Every PixelĪfter emerging in separate parts of the industry-in Microsoft’s UI language, in Google’s new Material Design guidelines, and in Apple’s new aesthetic direction-the flat design trend is in full bloom. Solutions to these new problems will take some time to emerge, but, by the end of 2015, the sheer breadth of the smart device market will force web designers to adapt their techniques. Watches won’t be able to use smartphone site designs, and a site optimized for desktops won’t necessarily work when viewed on a smart TV. While each platform has its unique challenges, tablets and smartphones have very familiar interaction systems and the main problem has been ensuring that content is appropriately sized and easy to navigate.īut on a smart watch, for example, even the navigation system has to be completely rethought to accommodate how we use the device. With smart watches, TVs, and home appliances booming, the definition of responsive design is expanding rapidly. Only a few years ago, making a site “responsive” merely required that it work on desktops, tablets, and smartphones. There will always be a place for dedicated web coders, but that place is transitioning away from the realm of front-end work. This marks a huge paradigm shift, one that lowers the barrier to entry for designers who now have a streamlined option for building and deploying modern, professional websites for their clients.Īs they focus on the quality of their design, the evolving algorithms behind their platform of choice evolve to ensure that all their work remains current. Today, designers can create websites without touching a single line of code, taking advantage of the same powerful features of their graphic design software and outputting W3C validated, clean code. This process is changing as the tools for web design become smarter, more capable, and more ambitious. There’s always been a division of labor in web development: designers craft the look and feel, then coders step in to make it work. It is crucial for text to always look its best, regardless of platform. Designers have already begun to implement responsive typography alongside responsive images and structures in their designs. Research has repeatedly demonstrated that larger text sizes are conducive to easier reading on the web. There are three major aspects that affect the readability of type on the web: It’s hard to let go of principles that have guided design for many years. This is nothing new, as the concept has been discussed since 2006, but the design community has been slow to adapt. The reality is that type on the web is very different from type in print, and in 2015 we’ll finally shed the last of the old-fashioned thinking that’s kept text looking too small and squeezed together on many major sites. ![]() Part of this content focus is a stronger effort to present the written word according to emerging typographic principles. To discover which trends will flourish over the next year, I asked members of the design team at Webydo, a professional website design platform, to share their top 7 killer web design trends for 2015. As the range of devices on which we view websites continues to grow, designers must constantly adapt their workflow to meet the dynamic changes that are occurring in web design. While many design trends are fleeting, a select few are natural evolutions of the industry. Looking back at 2014, we can see some spectacular trends emerging in the web design landscape: code-free design platforms, parallax effects, single-page websites, and many more.
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